Custom Embroidery
Experiences

 Intentionally designed from start to finish

Image of assorted embroidery thread for Asbury Thread & Co., a custom embroidery studio in Washington, DC.
Asbury Thread & Co. provide live on-site embroidery to corporate events, brand activations, and private parties throughout the DC metropolitan area and greater East Coast
Gif of custom embroidered keychains being made for Asbury Thread & Co., a custom embroidery studio in Washington, DC.

Pop-up experiences ✷ private events ✷ brand activations ✷ Corporate engagements 

Live Embroidery

We bring a fully equipped embroidery station directly to private parties, weddings, corporate events, brand activations, and experiential events across the East Coast. Our on-site embroidery experience allows guests to personalize hats, sweatshirts, tote bags, and other curated goods with names, initials, and event-specific graphics while the event is happening.

Whether we are creating keepsakes for a wedding weekend, offering branded merchandise customization during a corporate event, or building an interactive activation for a retail pop-up, our goal is always the same: to create personalized pieces that guests hold dear long after the event ends.

Patch Bar

Our patch bar experience combines design, interactive personalization, and on-site customization to create one of the most engaging elements of any event. Guests build their own piece by selecting from a curated collection of embroidered patches that specifically fit the occasion.

Our patch bar activations is popular with bridal showers, hospitality events, brand launches, employee appreciation events, and experiential marketing campaigns because they naturally create conversation, guest interaction, and highly shareable content. Guests leave with customized hats, sweatshirts, tote bags, jackets, and accessories that truly feel unique to them.

Let's Design Your Experience

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Ready to bring experiential customization to your event? Let's begin the process.

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Daxko
SoHo Experiential
Citibank
The Yards DC

Equinox

The Brand Guild
Brands We've Worked With

Custom Embroidery

Asbury Thread & Co. offers custom embroidery for the moments that call for something personal and elevated. We decorate everything from sweatshirts and polos to totes, gifts, and small-batch merch, so whether you’re creating branded pieces for your business, celebrating a milestone, or planning a girls’ weekend, we can help turn your artwork, logo, phrase, monogram, or loose idea into embroidery that feels like a classic. Just send over your design, text, or inspiration, and we’ll guide you through the process from digitizing to final embroidery. 

What is the turnaround time for custom work?
How much does a customization experience cost?
Can you match our event's branding and color palette?
What items can guests customize?
Do you travel for events?
How far in advance should I book?
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Ideally, 4–6 weeks in advance is best.

How far in advance should I book?
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Absolutely! We are based in Washington, DC and travel throughout the East Coast and beyond for events. Travel fees may apply depending on distance. Include your location in the inquiry form and we will provide further details.

Do you travel for events?
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We can work with a wide range of items including hats, sweatshirts, button-down shirts, tote bags, baby apparel, towels, linens, and more.

Clients can choose from our curated product sourcing options or provide approved items for customization.

What items can guests customize?
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Of course, our customization experience is meant to align with your vision. We have hundreds of thread colors in our library and can style our station to complement your event's aesthetic. We can also add logos for corporate clients.

Can you match our event's branding and color palette?
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Pricing depends on several factors, including event duration, guest count, items selected, and travel. We provide quotes for every event, so please reach out and we will get back to you within 24 hours with transparent pricing.

How much does a customization experience cost?
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Turnaround time depends on the design and quantity requested, but it typically 14 business days from the initial inquiry to finished product(s).

What is the turnaround time for Custom work?

Frequently Asked Questions